Mid-Wessex Orthodontics are proud to reveal their new logo and brand identity.
The new logo is made up of three clean colours – grey, blue and dark pink, which create a simple, modern, professional look for the practice.
The circular icon in different shades of grey with flashes of blue and pink evolved out of a number of different icon iterations. The icon was created to be used with the main text of the logo and as an individual marque.
The varying circles of the icon give a feeling of energy and are reminiscent of a camera aperture – showing the focus on the individual patient and the tailored treatments we can provide, as well as the end result which allow patients to be the centre of attention and exude confidence and vitality with their perfect smiles.
We hope you like it. Watch out for evidence of the logo and the new brand colours sneaking into the practice over the next few months.